Nike Celebrates Ten Years at 21 Mercer in NYC

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Nike's high-concept shop in SoHo celebrates 10 years of business. The shop continues to offer some of the coolest, forward-thinking sportswear available. Last week was a milestone for Nike as they celebrated a 10-year existence within the SOHO c...

Unboxed Episode 28: Nike 'Just Do It' Pack

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The Nike "Just Do It" Collection holds a candle to it's infamous coined slogan. The pack features various Nike silhouettes with unmissable color highlights, bold graphics and the original all-over print tagline. Nike JDI Collection exclusive e...

Sneaker of the Week: Nike Kyrie 4

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Kyrie is not your usual basketball player. He is an electrifying attraction that illuminates every hardwood floor he plays on. When the competition strategies to lock down his effortless skill, Kyrie always managesssssss to break free and score. Y...

Nike x TDE Host "Championship Tour" Pop-Up Store in NYC

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A showcase you'd be mad you missed. Over the weekend, Top Dawg Entertainment and Nike hosted a special collaborative collection of merchandise. The expo was to highlight TDE's Championship Tour of various performers and guests, Kendrick Lamar be...

Unboxed | Episode 14: To The Max

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In Celebration of Air Max Day, we sit down with Bobby Wilson aka @BDubbJR to go through his top 5 Air Max's. What's better than a pair of Nike Air Max's? Five! Long time friend to VILLA and sneaker-enthusiast, Bobby, shared some of his favorite ...

Unboxed | Episode 10: Air Max 270

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Just in time for Air Max Day 2018! We caught up with our charismatic UNBOXED host, Brian, to bring you a closer look at the highly anticipated Air Max 270. This episode is unveiling in the perfect span of time for Nike's unforgettable Air Max Da...