Where to Buy the Nike Air DT Max ’96 “Love Letter to Connie”
Love and respect take center stage this spring with the upcoming release of the Nike Air DT Max ’96 “Love Letter to Connie,” a bold tribute to Deion Sanders’ mother, slated to hit shelves just before Mother’s Day.
Originally introduced in the mid-‘90s, the Nike Air DT Max ’96 became synonymous with Sanders’ magnetic personality and unmatched athleticism. Now, nearly three decades later, Nike reimagines the silhouette through a deeply personal lens. This new take brings fresh life to the retro design, drenched in a striking fusion of red tones.
The upper is dressed in “Red Crush” leather, complemented by bright “University Red” overlays. A “Red Crush” foam midsole with visible Air Max cushioning provides underfoot comfort and cements the all-red look. Thoughtful detailing, such as the thoughtful lettering on the insoles, adds emotional depth to the sneaker.
Whether you're a long-time Prime fan, a lover of bold ‘90s retros, or someone who appreciates kicks that carry meaning, the “Love Letter to Connie” is a must-have addition to your rotation.
Need a pair? The Nike Air DT Max ’96 “Love Letter to Connie” will be available on Wednesday, May 7th, in-store and online at DTLR.com for a retail price of $170.




Impacting The Communities We Serve
100K+
Community Hours Served Over The Last 6 Years
Over the last 6 years, the DTLR community has proudly served 100,000+ hours—a true testament to our impact, unity, and commitment to giving back.
$710K+
Of Scholarships Given Over The Last 11 Years
Over the last 11 years, DTLR has awarded $710K+ in scholarships—investing in futures and empowering the next generation.
220+
Organizations Partnered With Nationwide
DTLR has partnered with 220+ organizations nationwide, building strong connections to uplift and empower our communities.




