DTLR IS BACK ON CAMPUS!
DTLR announced the return of its signature HBCU Welcome Back Tour. Since its inception in 2001, the tour has served as a cornerstone of campus culture, delivering impactful community engagement and dynamic experiential activations. This year's multi-campus initiative will feature free live concerts, interactive sports zones/lounges, and exclusive partner giveaways designed to celebrate and empower students as they launch the new academic year. Join us for a high-energy celebration of culture, creativity, and community.Â
Continue to visit the website for updates and to find out when we are coming to your school!
08.11
ALABAMA STATE UNIVERSITY
915 S Jackson St.
Montgomery, AL 36104
08.20
HOWARD UNIVERSITY
2455 6th St NW
Washington, DC 20059
08.26
BOWIE STATEÂ UNIVERSITY
14000 Jericho Park Rd.
Bowie, MD 20715
08.28
FLORIDA
A&M
1601 S MLK Jr Blvd.
Tallahassee, FL 32307
09.02
MORGAN STATE UNIVERSITY
1700 E Cold Spring Lane
Baltimore MD 21251
09.05
MOREHOUSE, CLARK ATLANTA, & SPELMAN
830 Westview Dr SW
Atlanta, GA 30314
09.11
ALABAMA A&MÂ UNIVERSITY
4900 Meridian St N
Huntsville, AL 35811
09.18
JACKSON STATE UNIVERSITY
1400 John R. Lynch St.
Jackson, MS 39217
10.05
ALCORN STATE UNIVERSITY
1000 Asu Dr.
Lorman, MS 39096
2025 HBCU TOUR
Last year’s DTLR HBCU Tour was a powerful celebration of culture, community, and connection. Traveling to multiple Historically Black Colleges and Universities, the tour brought high-energy events, exclusive giveaways, and surprise artist performances directly to campus. From live music and panel discussions to fashion pop-ups and brand activations, DTLR showed up in a big way—amplifying student voices and shining a light on the legacy and future of HBCUs.