The Air Jordan 8 Retro “Bugs Bunny” is What’s Up, Doc

The Air Jordan 8 Retro “Bugs Bunny” is hopping back onto the scene this holiday season, bringing with it the unmistakable style and cultural impact that made the colorway a fan favorite for generations. Now dubbed the “White and True Red” Air Jordan 8, this iconic sneaker fuses ’90s hoops flavor, cartoon nostalgia, and Jordan’s championship legacy into one standout release.

What sets the “Bugs Bunny” Air Jordan 8 apart is its unapologetically ’90s personality. The upper pairs crisp white leather with soft grey suede, creating a clean backdrop for the sneaker’s signature “True Red” accents. From the sculpted midsole graphics to the iconic crossover straps, every detail captures the expressive energy of early-’90s basketball culture. The fuzzy multicolor chenille tongue patch pops in vibrant red, blue, and black, delivering that instantly recognizable Hare Jordan flair.

While the look is classic, the build still hits with modern comfort. The padded collar, dual straps, and perforated leather panels offer secure lockdown and all-day wearability, whether you’re stepping onto the court or styling a fit. Underfoot, the AJ8’s distinctive outsole traction pattern brings back the original dynamic footprint that made the silhouette a standout during MJ’s historic run.

For longtime collectors, this release is a chance to recapture one of the most beloved storytelling moments in Jordan Brand history. For the next generation, it’s an opportunity to experience a true Jordan icon the way it was meant to be — bold, expressive, and undeniably fun. Whether you remember the classic ads, the on-court highlights, or the cultural takeover that followed, the “Bugs Bunny” colorway represents a crossover era that shaped sneaker culture forever.

Need a pair? The Air Jordan 8 Retro “White and True Red” will be available on Saturday, December 20th, in-store and online at DTLR.com in full-family sizing.