The Air Jordan 3 Retro “Black Cement” Makes Its Grand Return

Few sneakers hold the allure and prestige of the Air Jordan 3 “Black Cement.” Since its debut in 1988, the “Black Cement” 3 has been more than just another colorway – it's a piece of basketball and sneaker history. And lucky for you, this iconic pair, renowned for its unique design and historical significance in Michael Jordan’s career, is making a highly anticipated comeback later this month.

The Air Jordan 3 “Black Cement” is the masterpiece of legendary sneaker designer Tinker Hatfield, who redefined the look and feel of basketball sneakers in the ‘80s. This 2024 Retro stays true to the original with its distinctive black leather upper and "Cement Grey" elephant-print overlays.

For those who appreciate the subtle details, “Fire Red” accents shine on the eyelets, Jumpman tongue logos, and inner lining. What’s more, this release features the coveted Nike Air logo on the heel tabs. True fans know that this detail is more than just a branding element – it’s a nostalgic nod to the golden era of Air Jordan sneakers.

Whether you’re looking to replace an older pair or have never owned a pair before, this sneaker is a must-have in your collection. The Air Jordan 3 Retro “Black Cement” will be available on Saturday, November 23rd, in-store and online at DTLR.com in full-family sizing.