Creator of STAPLE Pigeon Shares How He Started His Clothing Brand
Published: June 09, 2018Written By: King Flexxa
King Flexxa chops it up with Jeff Staple about how he started his successful clothing line, his inspiration from the NYC pigeon and his hustling ambition.
In 1997, jeffstaple walked into a boutique in New York City wearing a shirt he printed in his silkscreen class at Parsons School of Design. He had no intention of even wanting to start a brand. He walked out of that store with an order of 12 shirts. Staple was officially open for business. What started as a small t-Shirt line handmade by jeffstaple, grew organically and began to gain visibility in NYC. In the process of building this burgeoning brand, Nike asked Staple in 2005 to create a special commemorative sneaker that would represent New York. The Staple Pigeon Dunk SB was conceived and lead to much fanfare upon its release and exposed Staple—as well as sneaker culture—to the masses.
It was an honor to talk with a true mogul of the streetwear culture. Staple has some exciting collaborations with PUMA for their 50th Classic Suede. Next year, they have something cooking with the swoosh...(shhh!) You're not going to want to miss this interview. Follow @StaplePigeon.